[Cool Infographic Friday] A Who’s Who of the Minions

Guest post by Maria Peterson, an early education specialist who writes about advocating for head start schools. ————— Many college students are willingly without a landline, but few are without their social media in the palm of their hand. Even college presidents are constantly connected, according to The University of Massachusetts Dartmouth Center for Marketing Research,…

This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. —————  Social Media: The Bottom Line Social media grows audiences by allowing friends and colleagues to build on…

  There is no need to say that Instagram is one of the most popular social platforms today, and that is why many brands try to use it for promotion and interaction with their followers. No, Instagram is not used for link building, finding new clients or customers, etc. There are many other platforms for this purpose….

Need a primer on what Twitter Lists are and how to set them up?  Read this. Here are some ways membership organizations can use Twitter Lists – ways which will ultimately help you not only provide value but also build community online. 1.  To connect individual members.  Duh, right?  If you can group people you…

Check out this infographic from WordStream who did a ton of research to test out the comparison between Facebook ads and Google ads. As always, click on the image to enlarge.

By now, most organizations realize that to satisfy today’s demanding customers they have to do more than just pushing generic products and benefits to the market. A go-to solution is “customer service.” This usually translates to more of the same: using mechanical tools, such as scripted responses and quantitative performance measures, to address human-based gaps…