Digital Real Estate: A Path To Financial Freedom in 2022?

Digital real estate is one of the most effective methods to generate money online. In fact, it’s often referred to as the “new gold rush,” because there’s so much potential for making money.


If what you want is to control your destiny and write your own story, then I say take the pen! Instead of working your life away, only to make someone else rich, why not flip the script and create long-lasting value for you and your family?

Your future will thank you. You will learn to invest not only in assets and properties but also in yourself. When you start to build a company under your own name, you can start creating real wealth and financial freedom.

What Is Digital Real Estate?

Digital Real Estate is a new way of doing business in the world of real estate investing. To invest in digital real estate requires little overhead for the thriving entrepreneur. It mainly involves the purchase of domains, websites, social media accounts, and other digital property for internet businesses.


There are several methods to generate passive wealth without even leaving your desk in the world of digital real estate. Physical properties require much more location-based attention which can pin you to a specific part of the world. Digital properties, however, can be a global source of revenue.

How is it Different Than Physical Real Estate?

If you know your way around the virtual world… enjoy writing blog content and putting your ideas online… then this could be the type of investment that can pay you back in spades. If you also understand basic real estate principles in general, then you will crush it in digital real estate.

If you want to buy Real Estate we recommend grabbing a trash can and some lighter fluid and just lighting your money on fire. At least that will be faster and less stressful than watching it burn in the market.

I Don’t Know How to “Blog”

Don’t worry! You don’t have to know how to blog or keep up with social media.

When you invest in your digital real estate business, you can outsource any and every part of it. I do recommend that you start out learning how to work every piece of the puzzle, even if it’s only at the most basic of levels.

What have you heard about Virtual Real Estate?

Simply put, virtual real estate is any kind of online property that has value. This can include domains, websites, social media accounts, and even digital products like e-books and software.

As an investment, digital real estate is a great way to secure your financial freedom. Domains are one of the most stable and profitable investments over time.

Digital Real Estate Key Terms

Now that you are interested I’m sure you are going to do some more research. Along the way, you’re gonna hear stuff like:

  • SEO
  • Websites
  • Content and Digital Assets
  • Backlinks
  • Citations

Don’t let any of this scare you off, because this is all just part of the digital real estate world. And just like any business that you jump into, there will be many things you don’t understand at first.

And for those of you who are willing to put in the initial work, it will take to see a profit, then it can be really rewarding. It’s not unheard of to see profit margins of 90% or more.

SEO (Search Engine Optimization)

seo manager using smartphone and computer at workplace

Search engine optimization, also known as SEO, is the process of affecting the visibility of a website or a web page in search engines via organic or paid Search Engine Optimization techniques. Search engine optimization can involve both on-page and off-page factors.


On-page factors are those under the control of the webmaster to optimize content quality, relevance, freshness, and authority.


Off-page factors are those that affect your rank in search results but are not within your direct control to improve – for example, backlinks from other sites which point towards your site.


The ultimate goal of Search engine marketing is to get higher rankings in SERPs (search engine result pages) through targeted SEM (search engine marketing). High-ranking websites enjoy more traffic than low ranking.

Website Domain Names are Like Plots of Land

Low angle wide of agricultural land

Of all the digital real estate assets, domains are one of the most underutilized. They can, however, be extremely lucrative as both an investment and a method to generate money online.

Domain names are usually seen as digital properties that you just register for when you’re starting to build your website. With the right amount of SEO or advertising, you can get people to your site where they will be able to find what they need.


For example, digital real estate investors like myself will buy up domains (sometimes with content already on it) and then sell them to prospective buyers who want to purchase or rent at discounted prices.


Then we’ll rank the sites well with different strategies and make them go viral with different digital marketing strategies, like PPC ads or press releases, which generates us even more money.

You can also set up content hosting business models where you host affiliate offers or articles on the site itself and make some money off of that traffic as well.

Content Creation and Digital Assets

Content creation in digital land is a great way to make money and one of the best forms of passive income out there!

You can create as much content as you like. Search engines like Google rank pages that are frequently updated higher than those that aren’t, so by creating new content regularly, you can improve your website’s ranking.

Creating and selling digital assets is a great way to make money and it’s one of the best forms of passive income out there!


There are no limitations when it comes to how many of these you want to create.

This, in turn, means more traffic coming your way.

Empty billboard, by night

A backlink is a link from another website that points back to your website. Search engines like Google assign a certain value to backlinks and websites that have more inbound links are usually ranked higher.

You can submit your website to directories, write articles and include a link to your site in the author bio, and post links to your website on social media platforms.


Another great way to get backlinks is by guest blogging. Guest blogging is when you write a blog

When it comes to Search Engine Optimization, the number of backlinks pointing to your website continues to be a very high-ranking signal for all major search engines.

Google has started to crack down on backlink abuse, so it’s important to be careful about how you go about acquiring backlinks. The best way to ensure that your backlinks are valuable and help improve your website ranking is by providing valuable content that acquires links naturally.

Real Estate Market

Let’s talk about the traditional real estate market and why it’s not as profitable as digital real estate. First of all, you need land. If you don’t have land you have to buy land. The land you need is, and always will be, expensive.


To buy real estate these days is, quite frankly, a bad decision. The land is not cheap and land is becoming more scarce in some regions.


It requires a lot of cash to invest and you never know what all you are getting into with each purchase. The market is becoming more and more saturated with investors, making it more difficult for people to get into it. Think of all the land that big companies like Black Rock and the Gates foundation are buying up.


The prices have also been rising faster than people’s income, making it difficult for them to afford a home. As of right now, it’s nearly impossible for people to buy a home without going into debt, which means that it might be difficult for them to get out of that debt as the Real Estate Market continues to become even more expensive.


If you ask serious investors, they’ll tell you that this is just a sign of a healthy economy. But that is because they have been in it for a long time. Some people believe that there’s no way we can know for sure what will happen in the next few years, but I can tell you one thing… It’s not something you can get into without a large chunk of upfront cash.

Do you know what doesn’t take a large chunk of cash to get into? Hopefully, by now you know what I’m going to suggest. 🙂

What is a Digital Asset?

In the real world, an asset is anything that you own that is worth something to someone else. In digital land the same is true. The only difference is that in virtual worlds you can name your price differently because there is now global appeal.

Some examples of digital assets are digital avatars, digital products (like ebooks, pdfs, and music) augmented reality filters, a youtube channel, a metaverse platform, a domain, a Facebook group, a Facebook page, NFTs, and even metaverse real estate.

Buying and Selling Digital Property

So the easiest way to get started buying digital properties is to buy domain names. And I use either GoDaddy or Ionos. But it doesn’t hurt to check out others like Namecheap or Bluehost… any registrar will do.

However, there is another layer where buying and selling these virtual properties is less mainstream. We have other articles on this site that dive deeper into these topics so I will keep this brief.

Anything from selling ad space, to an online store that ships products in the real world can be defined as a digital property.

We Now Live in an Optimized Digital World

Digital Real estate is not a new concept. However, it’s ripe for the picking if you are looking to invest and buy property. There are many ways to start here are just a few:

  1. Buy a property that is already worth money.
  2. Buy a property that will be used as rental property that will make you money in the future.
  3. Sell products online in an e-commerce store.
  4. Buy existing internet companies that have already been investing in digital real estate.
  5. Start investing in digital real estate to run sponsored content.
  6. Buy a website that you intend to rent to local businesses.
  7. Buy a site that you will build content for and generate ad revenue.
  8. Create a community website and attract millions of users who see sponsored content.
  9. Create an advertising platform for potential publishers.

But it’s Not Real if it’s a Virtual Property (or is it?)

Virtual reality is an artificial environment that is created with software and presented to users in such a way that the user suspends belief and accepts it as a real environment.

Virtual products are similar in that we use them in the virtual world to replace the real thing. With virtual products, we can have the same experience of ownership as with physical products.

In virtual reality, you can own virtual property. Just like in the real world, virtual property can be bought, sold, or rented. You can also create virtual objects and sell them to other users.

Various Ways Digital Products Enrich Our Lives

Digital products such as computers and tablets are, by now, almost essentials in our day-to-day lives.

We use them for work and play; we communicate with others using social media; we listen to music; we watch movies; we play video games, etc…

They are products that, in the past few decades, have made great technological advances.

When we look at computers and tablets/e-readers, it is easy to be dazzled by their power and capabilities. But if we take a step back to think about how these products have impacted our lives — not just as individuals, but as a society as a whole — we can see that they have truly enriched our lives in many ways.

How can I Compete With Big Companies Already in The Market?

These companies have millions of dollars. They will eat me whole and spit me out… right? Not necessarily. This market is so big that there are plenty of other landowners who started investing with the same fears you have.

Plus when you buy real estate the gross margins are… well gross. 🙂 but when you buy digital real estate it’s easy to receive compensation because the pay comes at whatever price you set.

Digital Real Estate Business Goals

Whatever goals you set, whether it be using ads to grow your digital real estate company, or running a successful e-commerce shop, or even scaling an asset class of your own, like an NFT or a fully functional virtual world in the metaverse… you are in control of your freedom.

Here’s a list of reasons why investing in digital real estate is so profitable:


You can buy a domain for around $10 and $5/month for hosting. Then you can either build a website or hold onto the domain until you sell it to another buyer.


Your margins can be as high as 90% given the low start-up costs.


Your asset appreciates fast. In fact, within one year you can see your website value increase by 5x.


You can buy as many domains and websites as you want, regardless of what country you live in.


You can cash in on your website while you still own it by putting ads on your site, by being an affiliate or linking out to another site.


An inexpensive website with a good domain name can be made more valuable than rehabbing a house just by adding something as simple as content.


Sure you can make money by investing $100,000+ on a house or an apartment building, but the risk is a lot lower when purchasing a $20 domain.


The online landscape will become a massive part of our daily living, so setting yourself up for success by purchasing online real estate properties is the best move you could make.

What Types Of Digital Real Estate Make The Most Money?

Now, you might be asking yourself how to invest in digital real estate and how to make money from digital real estate.

Online Real Estate vs Physical Real Estate

Digital Real Estate vs Physical real estate breakdown:

The main difference is the barrier to entry. For example, you have to have the capital to get buy real estate. Otherwise, the market just won’t have you. You can’t just start with a free account somewhere and then start making money.

Free Tools

However, in the digital real estate market, a good chunk of the tools you will use are free. Take creating a youtube channel for example. It’s free to start and it can be one of your most powerful forms of free advertising.

You can’t just create a billboard to use in real estate for free… you have to rent it. But in digital real estate, you can easily create a Facebook account, or Instagram, Twitter, discourse, Reddit, Google, etc…

There are thousands of free blog software platforms as well. They have millions of users just like you who want to start their online business and receive compensation for their efforts.

Digital real estate gives you endless possibilities. E-commerce is even free to get into. You can use Shopify to generate revenue for free for a month. You can then purchase a subscription once you start turning a profit.

The Digital Real Estate Market (A Good Investment)

Get started today. It’s a no-brainer. For under $15 you can purchase a domain name and start your digital real estate empire. Pay no attention to the naysayers (though I think they will be hard to find.) Trust your instincts on this and go with your gut.

In what other market besides digital can you buy something for basically nothing, and scale it into something that can land you a deal worth millions?

Where else other than digital real estate can you make money in so many various ways and start for so very cheap?

I can’t think of any… but as always please leave a comment below and let us know your ideas. We love to hear from people that are also trying to grow in the digital world.

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